Last week, Wilkinson reflected on blogging as an extension of the self:

There’s nothing wrong with blogging for money, but the terms of social exchange are queered a little by the cash nexus. A personal blog, a blog that is really your own, and not a channel of the The Daily Beast or Forbes or The Washington Post or what have you, is an iterated game with the purity of non-commercial social intercourse. The difference between hanging out and getting paid to hang out. Anyway, in old-school blogging, you put things out there, broadcast bits of your mind. You just give it away and in return maybe you get some attention, which is nice, and some gratitude, which is even nicer. The real return, though, is in the conclusions people draw about you based on what you have said, about what what you have said says about you, about what…