Evolving the Brand

Since Talking Auckland (and its previous names) was created in 2011 the Twitter account @BenRoss_AKL was also created along side it as a platform for both micro-blogging and wider conversations on blog topics.

Since then the Twitter account has taken a life of its own and began diluting the Talking Auckland Brand

Effective immediately all Talking Auckland Blog material and associated Auckland commentary stemming from it will be at: @TalkingAuckland

My @BenRoss_AKL account will remain but become my personal account.

So come continue the discussion on all things Auckland at @TalkingAuckland